I worked as the Foreign Relations Manager and Content Creator for nine years, from 2013 to 2022, based in Italy.
- During this period, I acquired a comprehensive understanding of classic cars and I trained my early content creation skills in photography and videography.
- My responsibilities encompassed strategically elevating the brand’s visibility through various channels, including organic social media content, print advertisements, and paid ads.
- I was responsible of keeping constantly the dynamic website up to date, using the relevant keywords (SEO), making sure to be always on top of the organic searches
- Providing an accurate Italian and English version of the listings.
- Managing all the listings in 3rd party websites.
- Furthermore, I managed the negotiation process for the purchase and sale of classic cars across Europe, while also maintaining relationships with parts suppliers. Indeed, I oversaw the sourcing of rare components for in-house classic car restoration projects.
- Additionally, I actively participated in specialised exhibitions and cultivated strong professional relationships with key stakeholders on a global scale.
Federica Olivotto Photography 